LOOKING FORWARD TO 2024
We are once again in the middle of the busy holiday season and in between celebrations and completing tasks before the end of the year, I believe it is important to take a breath and appreciate all the good things in life. As I look back at this year, I am so thankful for ‘Team LFPR’ and our wonderful clients. My team of young, talented and energetic professionals inspire me every day and the supportive and lively culture we have developed is a real blessing. I am also deeply grateful to all our clients who entrust us with their marketing programs.
2024 will mark fifteen years since I emigrated from London, England to the Coastal Empire and thirteen years since I set up LFPR. It is amazing to think how LFPR has developed since then. We have a range of wonderful clients in education and government, businesses and nonprofit organizations and I am proud that we still donate 20% of our billable time to nonprofits. What began as just me and one marketing assistant doing traditional media relations, crisis management, copywriting and strategic counsel has grown more than I imagined. With six full-time staff and three part-time remote workers, including James, our new web developer, we have become a full-service marketing agency. While we still offer these traditional services to create narratives for our clients’ brands and organizations, we are now highly focused on marketing for the digital age. From website development, SEO/SEM Services, online and digital marketing and comprehensive social media programs we are well placed to maximize our clients’ online presence. Another area of growth for LFPR is graphic design and content creation – including videography and photography as well as event organization and promotion: we love taking a vision and using our expertise to develop creative solutions in partnership with our fabulous clients.
I could not be more excited about the next chapter in the LFPR story. Wishing everybody a Happy and Healthy New Year!