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HILTON HEAD ISLAND, SC – August 1, 2023 – Outside Brands is partnering with OluKai to host a special Pint Night to kick off the 2023 OluKai Lowcountry Boil Paddle Battle. The event will be held from 4:00 pm to 7:00 pm at the Outside Hilton Head Flagship store located at 50 Shelter Cove Ln Unit H, Hilton Head Island, SC 29928. This event will mark the beginning of the weekend long tournament benefiting The Outside Foundation, a nonprofit organization with a mission to get kids outside and protect and preserve our local environment. 

Attendees are invited to join Outside and OluKai for a night of local music, beers, food and business as the community gears up for the annual Paddle Battle. There will be live music from Ben Robbins, complimentary snacks, and $1 brews provided by Lincoln and South. There will also be free swag courtesy of OluKai for the first people to arrive at the event.  

“We are thrilled to host the fifth annual Pint Night to kick off this amazing tournament here on Hilton Head Island,” said Mike Overton, Founder and CEO of Outside Brands. “The Pint Night is the perfect way for our community to prepare for the paddle battle races over the weekend and to support The Outside Foundation.”  

The fifth annual OluKai Lowcountry Boil Paddle Battle takes place from September 8th to September 10th on Skull Creek, Hilton Head Island. The main event will be held on Saturday, where racers will have the opportunity to compete in the 5K, 10K, and Endurance Challenge courses. Alongside the races, the tournament includes the Pint Night, paddle clinics and demonstrations, OluKai Trunk Show, Surf Technical Sprint, and a special trash cleanup on Pinckney Island National Wildlife Refuge.  

To learn more about the Pint Night, OluKai Lowcountry Boil Paddle Battle, or Outside Brands, please visit and follow the organization on Facebook, Instagram, LinkedIn, and TikTok.  

The award-winning adventure team of Outside Brands™ offers uniquely crafted guided experiences in Hilton Head and Palmetto Bluff, SC, Savannah, GA, and beyond. From humble beginnings as a windsurfing school in 1979, Outside Brands has grown into a dynamic four-division business with operations in South Carolina and Georgia. Driven by a mission to enrich lives by connecting people to exceptional places, products and experiences, Outside offers fully customized group travel services, team building programs, activities and specialty retail. Those interested to learn more about Outside Brands, visit 

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For media inquiries and interviews, please contact Lesley Francis at or 912-429-3950, Allie Robinson at or 912-547-3100 or the team at 912-417-LFPR (5377).